Church Web Design Fails
Church websites are the digital front door for visitors. Research done by Monk Development found that 27% of new attendees found the church online and that 61% of that group indicated that the church website added to their decision to visit that church. Research by Grey Matter Research has shown that people look for the following information when they visit a church website: 43% look for service times, 28% look for a map or directions, 22% check your beliefs, 15% check what denomination you belong to, 12% look for a way to send a message to the pastor. Most surprising is that 22% of all American adults have visited the website of a church in the past 6 months. Research by church planting director of Evangelical Covenant Church found that only 17.7% of Americans attend church regularly. Would a possible guest to your church be able to find the information that they need on your website? Yesterday I visited over 150 church websites and found it very difficult to get basic...